Why Organic?

As babies, we loved the feeling of soft cotton against our bodies. It warmed us and it caressed us into a feeling of safety. We didn’t know anything about the 53 million pounds of toxic pesticides and even more chemicals it took annually for our clothing’s production. We didn’t know about the millions of exploited workers suffering from physical and financial stress who made our clothing. We thought about how wonderful it felt to our touch.

As adults, we haven’t forgotten the core cozy feeling of soft cotton. But hopefully we do know, and more importantly care, about how this wonderful fabric is brought to us. We now have knowledge and freedom to make a choice in support of a direction that not only delivers core comfort to our bodies, but also to our brothers and sisters, and ultimately the planet.

Please take a look and congratulate yourself for purchasing, and promoting, organic cotton clothing that is so vital to the welfare of our planet.

• Conventionally grown cotton accounts for 25% of worldwide insecticide use. Pesticides used on cotton are among the most hazardous. At least 107 pesticide active ingredients are carcinogenic.
• Protect Children who are at greater risk for pesticide-related health problems than adults. Millions of children in the US receive up to 35% of their estimated lifetime dose of some carcinogenic pesticides by age five through food, contaminated drinking water, household use, and pesticide drift.
• Protect Water Quality. Pesticide can contaminate ground water, the primary source of drinking water for half the US population.
• Protect Farm Workers who suffer from an abundance of toxic exposures and related health problems.
• Prevent Soil Erosion. It's a serious problem worldwide. Organic practices, including the addition of compost to soils and the use of cover crop rotations, can both reduce erosion and improve soil.
• Support a True Economy. Conventional cotton prices do not reflect hidden costs carried by taxpayers such as billions of dollars in annual subsidies, pesticide regulation and testing, hazardous waste disposal, and environmental damage. Did you know it takes one pound of chemical fertilizers and pesticides to conventionally grow the three pounds of cotton needed to make a T-shirt and a pair of jeans.
• It Feels Good to make a choice that has so many nurturing effects on the land and the people we love. For more information, please visit this website: www.sustainablecotton.org